Marketing Specialist I (Marketing)
We're looking for a versatile Marketing Specialist I who is equal parts creative communicator and detail-oriented doer. In this role, you'll serve as backup support to our Proposal Lead during peak proposal periods and manage a few proposals a month when it's slower to ensure skill and process consistency. When you're not supporting proposals, you'll help execute a wide range of marketing projects that strengthen our brand and support business development.
You should be a strong writer, have a good design eye, and be excited to grow your digital marketing skills. From creating campaign assets and web content to supporting internal templates and landing pages, this is a hands-on role for someone who thrives on variety and collaboration.
This role will be a part of a team of professionals working to promote the company's brand and enhance client engagement.
Key Responsibilities:
Proposal Support (Seasonal/As Needed)
- Serve as a key backup during busy proposal seasons.
- Write, edit, and format qualifications-based proposals in Adobe InDesign.
- Support layout, visuals, and content development in collaboration with subject matter experts.
Marketing Content & Campaigns
- Write content for emails, blog posts, brochures, landing pages, and more.
- Help craft campaign messaging and build assets aligned to audience needs.
- Create branded templates and polished presentations in Adobe InDesign, Canva, PowerPoint, Word, and Excel.
- Contribute ideas to help us better connect with our audiences' using words and visuals.
Digital Marketing Support
- Assist in building forms, landing pages, and emails in Salesforce Account Engagement (Pardot).
- Collaborate on website updates and content in WordPress.
- Help track campaign progress and maintain asset libraries.
- Learn and support digital strategies like lead generation, automation, and segmentation.
Collaboration & Project Coordination
- Use Monday.com to manage tasks, timelines, and cross-functional collaboration.
- Stay detail-oriented and organized across multiple projects and priorities.
- Work closely with teammates in design, multimedia, and leadership to deliver high-quality work.
Qualifications:
- 2–4 years of experience in a marketing, communications, or graphic design role.
- Strong copywriting and editing skills with an eye for detail and tone.
- Proficiency in Adobe InDesign (proposal design/layout) and Canva (web/social graphics).
- Experience creating and formatting branded materials in Microsoft Office (Word, PowerPoint, Excel).
- Comfortable managing tasks and timelines in Monday.com.
- Familiarity with or interest in learning Salesforce Account Engagement (Pardot) and WordPress.
- Ability to think creatively, adapt quickly, and communicate effectively with different stakeholders.
The culture at Vistal is built on our shared core values – Professional, Accountable, Collaborative, and Tenacious. This is our PACT.
- Professional means the sum of integrity, honesty, and truth (candor). There is no amount of money nor personal gain that is ever worth betraying trust.
- Accountable means we always have both feet in – we see what needs to be done and do it without needing to be asked.
- Collaborative means we are stronger together. We don't focus on Me before We.
- Tenacious means we persevere and have a thirst for achieving excellence. We don't believe in mediocrity.
These values differentiate how we successfully do what we do. We hire, separate, review, reward, and recognize our teammates based on these characteristics, so it's important that you share these values to be part of our team.
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
