HEARST COMMUNICATIONS, INC.
Digital Consumer Revenue Manager (Sales)
As the Digital Consumer Revenue Manager you'll be working collaboratively with marketing, operations, editorial and technical stakeholders at the Albany Times Union and Hearst newspapers as a whole to develop and deploy a sophisticated customer acquisition and winback strategy that leverages all customer touch-points across our digital channels. The marketing strategy will cover consumers of both digital and print products.
You'll be part of a central team, but work closely with local marketing, newsroom and circulation teams, with a focus on identifying new subscription acquisition initiatives, e-commerce opportunities as well as evaluating our existing winback programs, identifying gaps and applying your expertise.
What will you do?